Quickly identify and remove invalid email addresses from your lists to improve the performance of all your email campaigns.
Verify customer information at the point of capture to prevent invalid data from entering your database.
Automate keeping contact data fresh with Validity’s Bulk Verification API to prevent stale data from damaging your sender reputation.
Connect BriteVerify to your go-to platforms to automatically verify your contact’s emails, phone numbers, and mailing addresses.
The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
Would you ever willingly alienate 25 percent of your marketing audience? Of course not. But if your content isn't built on a foundation of accessibility, that’s exactly what might happen. ...
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Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
Four email pros join Guy Hanson to chat about their favorite takeaways from Litmus’ State of Email Report—and how you can apply them to your work.
To get started creating more inclusive, effective email campaigns, follow this checklist. Look inside for details on: The right way to use semantic HTML How to optimize images with descriptive...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
February 22, 2023
In our previous post about Apple’s Link Tracking Protection (LTP), we explained what it is, why it’s happening, and the...
February 13, 2023
Valentine’s Day is one of the biggest events on the email marketing calendar. This year, US consumers are forecast to spend $26...
February 2, 2023
The world of email rarely pauses to take a breath—especially at the start of a new year. After all, a new year...
January 26, 2023
Workflows are an integral component of successful email marketing. They help your team provide a more fulfilling...
January 24, 2023
Think your email marketing strategy is good enough to tackle the challenges this year has in store? There’s only one way to find out—and...
January 19, 2023
Gary Thuerk holds a special place in marketing history for sending the first mass email...
January 10, 2023
It’s the question on every email marketer’s mind: What’s in store for 2023? Now that 2022 is done and dusted, it’s time...
January 5, 2023
If it’s free, it’s for me—that’s my motto. I’m a sucker for things given to me freely. Something as small as a...
December 19, 2022
What a year for email! Email volumes reached all-time highs, competition in the inbox grew stiffer than ever, and subscriber fatigue was...
December 7, 2022
It’s official: Black Friday and Cyber Monday sales set records for online retailers again in 2022! Total online U.S. sales from Thanksgiving...
