Advanced deliverability tools that enhance your Litmus workflows.
April 9, 2026
Gmail is at it again! In the January edition of our State of Email webinar series, my colleague Laura Christensen predicted...
April 2, 2026
Every April 1st, I scan my inboxes to catch the senders who are having a little fun with their customers. This year did not disappoint. Before...
February 1, 2026
Key takeaways: Real-time verification filters out inaccurate contacts or mistakes at the moment of entry, protecting data quality and improving conversion rates from...
January 28, 2026
Key takeaways: Bot clicks are on the rise and can distort email marketing metrics, making it harder to measure real engagement. Instant clicks,...
January 27, 2026
Key takeaways: Scaling your email marketing efforts is key to driving consistent revenue growth and turning unpredictable marketing chaos into actionable results. A strong...
January 23, 2026
Key takeaways: AI will reshape email marketing jobs by automating content creation, requiring marketers to focus on strategy, quality assurance, and brand voice. Mailbox provider...
October 16, 2025
Gone are the days when all emails landed in one giant inbox pile. Today’s inboxes are smarter, using tabs and categories to sort...
October 8, 2025
Did you hear that U.S. shoppers spent $241.4 billion during the 2024 holiday season (an 8.7 percent increase...
September 15, 2025
As Black Friday 2025 comes into focus, email subject lines are more important than ever. In our
August 1, 2025
Email remains a phenomenally effective marketing channel. The Litmus State of Email 2025 report quotes an...