March 19, 2018
Return Path has noticed that Yahoo Mail is in the process of deploying image proxy servers which will have an impact on your open rates and the ability to glean additional engagement data. As you may recall, Gmail made a similar move in December 2013,...
March 14, 2018
As we’ve mentioned, the General Data Protection Regulation (GDPR) covers companies operating within the EU. But what exactly does the regulation mean...
March 12, 2018
As referenced in Dennis’ kick-off post for our General Data Protection Regulation (GDPR) blog...
February 16, 2018
Many of you know by now that the EU's General Data Protection Regulation (GDPR)...
February 2, 2018
The Times in the UK carried a story this week about how one of our major insurers will quote a higher amount for your...
December 20, 2017
Consumers who overindulged in online shopping this year may have some reprieve from the upcoming inbox overload. Both Yahoo and Google recently...
October 23, 2017
Shortly after CAN-SPAM passed into law in 2003, the Canadian government organized a group of professionals from several different industries, including marketing, technology,...
October 10, 2017
In working with a variety of companies in email optimization, I've noticed the challenges each company face are unique, yet the solutions-...
October 4, 2017
What's the only thing better than seeing the ROI? Seeing ROI in graphic detail! Our partners at Return Path,...
August 14, 2017
Editor’s Note: We’ve invited our friends at AWeber to help BriteVerify users learn how to send more engaging...