Quickly identify and remove invalid email addresses from your lists to improve the performance of all your email campaigns.
Verify customer information at the point of capture to prevent invalid data from entering your database.
Automate keeping contact data fresh with Validity’s Bulk Verification API to prevent stale data from damaging your sender reputation.
Connect BriteVerify to your go-to platforms to automatically verify your contact’s emails, phone numbers, and mailing addresses.
The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
Would you ever willingly alienate 25 percent of your marketing audience? Of course not. But if your content isn't built on a foundation of accessibility, that’s exactly what might happen. ...
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Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
Four email pros join Guy Hanson to chat about their favorite takeaways from Litmus’ State of Email Report—and how you can apply them to your work.
To get started creating more inclusive, effective email campaigns, follow this checklist. Look inside for details on: The right way to use semantic HTML How to optimize images with descriptive...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
April 9, 2025
The email industry spends a lot of time talking about best practices for reaching an engaged audience—and for good reason. But what...
February 10, 2025
Today’s email landscape is shaped by rising subscriber expectations and evolving mailbox provider (MBP) standards designed to enhance the user experience. In this environment, getting...
December 6, 2024
Yahoo’s Marcel Becker is always a highly popular guest on Validity’s State of Email Live webinars, and...
November 22, 2024
Holiday email campaigns are vital for boosting engagement and sales. Holidays provide a unique opportunity to connect with customers seeking gifts and promotions. Well-crafted emails...
November 21, 2024
My colleague Julie Stuck recently wrote a fantastic overview of the BIMI protocol changes we’ve seen over the...
October 17, 2024
Ultimate Guide to Holiday Email Marketing The holidays are characterized by festivities, happiness, and lots of shopping. While U.S. shoppers spent $221.8 billion...
September 26, 2024
Understanding Pixels Email Reading Environment Trends Why Opens Matter and How to Improve Rates Building Lasting Email Success Open...
July 30, 2024
As email marketers, we understand the importance of creating timely, engaging content that drives conversions during the holiday season. However, we must also...
July 5, 2024
If working with email marketers has taught us at Validity anything, it's that scrambling to maintain deliverability and adhere to the...
May 22, 2024
With consumer inboxes more crowded than ever, standing out is a challenge that demands sharpened creativity and a keen eye for design.
