How AppBuddy Cloud Empowers Channel Sales
At AppBuddy, our mission is to help employees become more productive in their everyday work. For our users, that means streamlining complex CRM processes so they can quickly see, update, and report on their business data. For enterprise organizations, simplifying data management ultimately leads to more accurate business insights, money saved on IT costs and personnel hours, and increased revenue cycles.
Now, with the release of our latest solution, we’re bringing those benefits to the Channel Sales industry. We’re proud to introduce: AppBuddy Cloud for Channel Sales.
The Problem in Channel Sales
In any sales process, accurate bottom-up forecasts depend on timely and accurate opportunity information to be entered into the CRM throughout the sales process. For companies who sell through channel partners, getting this information in a reliable manner from resellers is often extremely challenging. While some resellers may provide pipeline updates quickly and reliably, many don’t do it at all because it’s too cumbersome to manage the vendor’s pipeline information in addition to their own internal CRM data.
This lack of data creates makes it extremely difficult for channel managers and account executives to forecast revenue from channel sales, who often need to cobble together the information they receive from resellers in the form of disparate, non-standardized reports.
The Solution: AppBuddy Cloud for Channel Sales
AppBuddy Cloud provides a solution to this problem by automating the repetitive tasks necessary to manage vendor and reseller opportunities at the same time. With updated pipeline information on both sides, resellers and vendors save hundreds of hours/year on duplicate forecast updating activities and increase productivity through streamlined collaboration.
AppBuddy Cloud for Channel Sales is the best way for resellers and channel managers to stay on the same page, deliver opportunity forecasts quickly, and report on channel sales with accuracy.
With AppBuddy Cloud, resellers can easily connect to their CRM system and the vendor’s CRM system to see both opportunities on a single screen. Additionally, resellers can update vendor pipeline data with the click of a button from within their own CRM.
In just a few clicks, resellers can:
- Use powerful inline editing to make quick updates to multiple opportunities at once
- Easily identify the differences between their opportunity information and the vendor’s opportunities (e.g., Stages, Close Dates, Forecasted Amounts, etc.)
- Apply their opportunity information to vendor opportunities without having to double-enter any data — changes are applied instantly to the reseller’s and the vendor’s CRM system