The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
If your phone is still running iOS 18.7, but you’re hearing buzz about iOS 26, you might be wondering: what happened to iOS 19 through 25? Did Apple skip a...
Copeland is a global leader in sustainable heating, cooling and refrigeration solutions for commercial, cold chain, industrial, and residential industries. They help reduce carbon emissions, improve energy efficiency, and safeguard perishable food and medicine through the use of their climate-friend
The holiday shopping season is in full swing, but the 5 weeks between Thanksgiving and New Years Day is still the most crucial period for retailers. By early ...
Our new report, The State of CRM Data Management in 2025, delivers unfiltered insights from 602 CRM users and stakeholders, revealing surprising stats like: 37% of CRM users reported losing...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
December 29, 2015
Many mailbox providers offer marketers a service that provides insight into complaints that were generated by their subscribers; this service is called a feedback loop (FBL). Generally, feedback loops work by tracking the messages subscribers complain about and sending this information to the marketer so that they can promptly remove the complainer. Most feedback loops are...
December 15, 2015
Phishing attacks are more rampant than ever before, rising by more than 162 percent from 2010 to 2014....
December 14, 2015
Similar to other Chinese Internet giants, Tencent got its start as an online portal and today competes with Netease as one of the top...
September 30, 2015
The word measurement is defined as the assignment of a number or characteristic of an object or event, which can be compared with other...
September 14, 2015
Deliverability is a crucial issue for brands. However many marketers are failing to reach subscriber inboxes. One of the challenges to achieving high deliverability is...
July 16, 2015
In 2014 Wirtualna Polska acquired O2, thereby increasing their total market share from 28.5% to almost...
July 14, 2015
Yes, it’s true! Gmail has a new postmaster site. Gmail announced yesterday they now have a postmaster site that will help qualified high-volume senders analyze...
July 8, 2015
For email marketing, data is king. The more data you have about your subscribers, the more relevant and personalized each email becomes, ultimately resulting...
June 25, 2015
As a Technical Account Manager, I see a lot of senders struggle with Microsoft Sender Reputation Data (SRD). They...
June 4, 2015
Sender Score is a numerical score (1-100) for your IP address which operates much like a credit score. The lower your score, the worse...