Quickly identify and remove invalid email addresses from your lists to improve the performance of all your email campaigns.
Verify customer information at the point of capture to prevent invalid data from entering your database.
Automate keeping contact data fresh with Validity’s Bulk Verification API to prevent stale data from damaging your sender reputation.
Connect BriteVerify to your go-to platforms to automatically verify your contact’s emails, phone numbers, and mailing addresses.
The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
The Everest Elements edition provides the core tools and insights you need to drive more ROI from your email campaigns.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
The email industry spends a lot of time talking about best practices for reaching an engaged audience—and for good reason. But what about the subscribers who aren’t engaging? Why would...
As a major airline, Southwest relies on email as one of its channels to engage with current and prospective Customers.
Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
Email marketing is constantly evolving, and in 2025, the best designs aren’t just about looking good—they’re about getting results. In this episode of ...
Email remains a top-performing channel for email marketers—but only if their messages reach the inbox. Amid evolving privacy laws, new mailbox provider requirements, shifting consumer behaviors, and evolving technology, deliverability...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
December 12, 2016
Email is one of the most powerful tools in any marketer’s arsenal. It lets you sell to your subscribers directly, ask them questions,...
September 6, 2016
Today’s consumers have more buying options than ever before—and thanks to email marketing—they’re constantly reminded of it. Not only does this create...
August 10, 2016
Welcome to How The Top 500 Internet Retailers Collect Email Sign-ups (2016), an analysis of how retailers promote their programs, leverage mobile optimization,...
August 21, 2014
Are you trying to engage your inactive subscribers? Are you unsure what a successful reengagement campaign strategy looks like? Here are some insights...
June 11, 2014
In today’s competitive business environment you need to take every opportunity to differentiate yourself from your competition and constantly strive to better serve your...
November 26, 2013
Ok. So it’s not my anniversary, but who doesn’t like to celebrate a special occasion? Your subscribers are no different. While many marketers have...
October 17, 2012
We talk a lot about the importance of gleaning subscriber feedback, providing various choices with your mailstream, and essentially giving the subscriber control over...
September 6, 2012
Over the past several years I reviewed the deliverability and reputation of many marketers. While every company has their strengths and weaknesses when it...
