The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
As Black Friday 2025 comes into focus, email subject lines are more important than ever. In our Litmus State of Email 2025 report, we asked consumers the main reasons why...
Viajar Barato is a Brazilian online travel agency that offers a wide range of tourism and entertainment products, including vacation packages, hotel bookings, tickets, tours, and cruises—all conveniently accessible from the comfort of your home.
Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
Validity’s Julie Stuck shows you how to make the most out of consumer data in your campaigns.
Our new report, The State of CRM Data Management in 2025, delivers unfiltered insights from 602 CRM users and stakeholders, revealing surprising stats like: 37% of CRM users reported losing...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
Give us a call: (800) 961 8205
U.K. Office: +44 (0) 118 403 2020
Validity Community
September 5, 2018
We’re excited to announce that we have expanded our partnership with Salesforce Marketing Cloud through the addition of Return Path’s Certification program. This expansion of our partnership means that Salesforce Marketing Cloud’s clients will be able to easily benefit from Return Path’s Certification program. For over 10 years, Return Path and Salesforce...
Sender name, subject line, and preview text are the first impression an email makes on a consumer. According to Consumer Pulse, 47% of email...
August 29, 2018
We can’t really finish a conversation about DNS, subdomains, and IP addresses without naturally progressing into...
August 22, 2018
Now that we’ve looked at IPs and we should have a good understanding of what domains are, the next...
August 15, 2018
Email blocklists and spam traps aren’t new, so whether you’re an email veteran or just getting started, you have probably heard of blocklists. You...
July 6, 2018
A ripple of fear always reverberates throughout the email industry when new legislation is passed that could limit the distribution of commercial email and...
June 28, 2018
Feedback Loops (FBLs) are an important part of being a good sender. Knowing when your message has been marked as spam is...
June 27, 2018
The one deliverability question we hear the most frequently is, unsurprisingly, something that doesn’t have an easy answer: How do I get my emails...
June 25, 2018
As Benjamin Franklin once said, “It takes many good deeds to build a good reputation, and only one bad one to lose it.” What exactly...
June 12, 2018
Over the last decade or so, marketers have been hard at work implementing Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM), and many...