Quickly identify and remove invalid email addresses from your lists to improve the performance of all your email campaigns.
Verify customer information at the point of capture to prevent invalid data from entering your database.
Automate keeping contact data fresh with Validity’s Bulk Verification API to prevent stale data from damaging your sender reputation.
Connect BriteVerify to your go-to platforms to automatically verify your contact’s emails, phone numbers, and mailing addresses.
The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
As Black Friday 2025 comes into focus, email subject lines are more important than ever. In our Litmus State of Email 2025 report, we asked consumers the main reasons why...
Viajar Barato is a Brazilian online travel agency that offers a wide range of tourism and entertainment products, including vacation packages, hotel bookings, tickets, tours, and cruises—all conveniently accessible from the comfort of your home.
Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
Customer data powers great marketing—but it’s harder than ever to get right. Between tightening privacy laws, the struggle to keep data current, and ...
Our new report, The State of CRM Data Management in 2025, delivers unfiltered insights from 602 CRM users and stakeholders, revealing surprising stats like: 37% of CRM users reported losing...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
September 10, 2019
Companies rely on data to build business intelligence, improve their processes, and generate more revenue. However, the opportunities data brings come with a risk. When...
September 5, 2019
Data is the lifeblood of a company and a key driver in guiding business strategies and growth. But if data is invalid, incomplete, or...
August 27, 2019
The impact of poor data quality is larger than you think. Royal Mail in the UK released a pre-GDPR
August 15, 2019
Whether you’ve heard it on the news, in the boardroom, or perhaps from a disappointed boss when campaign ROI didn’t meet projections, you know...
February 13, 2019
A compelling email newsletter (e-newsletter) can give you a serious leg up on the competition. You can use e-newsletters to communicate...
January 22, 2019
As a CRM administrator, you know the importance of achieving and maintaining high-quality CRM data. But what about your colleagues in marketing, sales, and...
January 3, 2019
When you choose products from Validity to help you overcome problems with CRM data, you get more than just the best third-party CRM software...
December 18, 2018
A dishwasher. A Roomba® vacuum. An automatic transmission. What do these three things have in common? Well, the last example probably gave it away. They all do simple tasks automatically. And because of that, they’ve made the lives...
November 13, 2018
Misleading, incomplete, or duplicate data is a root cause of decreased CRM product adoption. Failure to use CRM systems is often prompted by the...