Validity Inc. | March 15, 2023
Updates to the DemandTools’ product further cement Validity’s commitment to being the most comprehensive and accessible data quality platform on the market
BOSTON, March 15, 2023 – Today Validity, the leading provider of data quality and email deliverability solutions, announced updates to its DemandTools Free and Elements editions that will better enable customers to fix and prevent data quality issues. The expanded data quality solutions empower organizations to market, sell, and support more effectively by making it easier to continuously maintain clean, accurate, and trustworthy data – no matter what stage of growth they’re at.
44% of CRM users estimate that their company loses over 10% in annual revenue due to poor-quality CRM data. As businesses look to get the most out of what they have including their customer bases and leads, it’s critical to leverage tools and automation to do some of the work of improving and maintaining CRM data quality. Laying the groundwork for a data management process is critical, particularly for newly-formed, merging, or growing organizations.
To mitigate these challenges, the DemandTools product line – which includes DemandTools Free, DemandTools Elements, and DemandTools V Release – offers unique solutions that support businesses at different stages of their CRM journey. New product updates include:
“For years Validity has had the vision to make every CRM Admin’s job easier through our DemandTools product – ultimately saving them time and providing greater trust in the data they use to generate revenue,” said Chris Hyde, SVP, Global Head of Data Solutions at Validity. “We have listened to our customers and the wider community, and with these latest enhancements, there is now a DemandTools for everyone. With a variety of options – whether it be Free, Elements or V Release – organizations can choose their entry point based on where they are in their CRM journey and then seamlessly scale as their business needs and complexity grow.”
Both DemandTools Free and DemandTools Elements offer a 14-day, risk-free trial to the powerful Dedupe Module. To learn more, click here.