Advanced deliverability tools that enhance your Litmus workflows.
May 15, 2024
Since transactional emails typically don’t include opt-out links, many bulk senders are worried their transactional emails will fall foul of the new complaint rate thresholds put in place at Yahoo and Gmail. This anxiety is warranted, but now is the perfect time to objectively look at your transactional sends to see if they are...
May 7, 2024
It’s a question many email marketers ask themselves regularly: “Why does my delivered count end up with fewer subscribers than what was in...
May 3, 2024
In our recent State of Email Live webinar, Ebenezer Anjorin, Product Lead at Google, joined us to...
April 29, 2024
It’s been an exciting year for email marketing, with Gmail and Yahoo making new changes to help curb spam and enhance...
April 24, 2024
As a Salesforce administrator, you’ve probably faced your fair share of CRM adoption challenges. You aren’t alone: Traditional CRM software is notorious...
April 17, 2024
When it comes to running a business in our interconnected world, data is like gold. And, for any business striving to stay...
April 15, 2024
Mastering revenue forecasting is a vital skill for any sales or marketing professional looking to impact their company's bottom line and strategic...
April 10, 2024
What is a B2B CRM? Why is a B2B CRM Important? Challenges of B2B Customer Relationship Management Strategies to...
April 3, 2024
Stop! Before you design your next email campaign, I challenge you to develop a clear purpose and measurable goals for it. Are...
March 28, 2024
Yes, everyone is talking about AI. It’s just about all you heard about if you attended the...