2026 Email Marketing Predictions

It’s that time of year: strategy, planning, and predictions. As budgets are finalized and calendars are created, pause and tune into our annual predictions webinar from Validity’s Professional Services team.

This is one of our most popular events—and for good reason. Each email strategist makes two predictions for email in 2026, including why they made the prediction and what you can do about it.

Then we’ll get an update on how their predictions in previous years panned out!

Past predictions included:

✔️ Gmail’s subscription manager feature expands
X  New mailbox providers will battle it out
️✔️  The CDP market will experience rapid expansion

Curious to see what the pros predict?