Achieve end-to-end marketing success—from data to delivery.
Tackle every marketing challenge with one strategic partner. Validity delivers trusted solutions in CRM data quality, email performance, and campaign analytics—to drive campaign success without complexity.
Less chaos.
More conversions.
We get it: Marketing can be messy. That's why we bring every step of your digital marketing workflow together under one roof—so nothing falls through the cracks.
Your fast-track to campaigns that convert.
Leading brands around the world trust Validity.
Who is Validity?
We’re not an ESP. We’re not a CRM. But we do sit alongside these tools and help marketers realize their full value.
From campaign planning to post-send analytics, our tools help marketers send accurate, personalized campaigns that hit the mark every time. Just think of Validity as your campaign co-pilot.
We’ve got your back. Always.
Validity customers experience...
0% reduction in mail sent to spam
0% less time testing emails
0% less time on CRM data management
Hear from Validity customers
We’re committed to keeping you
(and your data) safe.
Our industry-leading security and privacy practices are designed to minimize risk and ensure compliance—giving you peace of mind every step of the way.
Fresh insights to fuel your next big idea.
Email remains a top-performing channel for email marketers—but only if their messages reach the inbox.
We surveyed nearly 500 marketing professionals to bring you the insider intel you can’t find anywhere else.
Better outreach and better results–at every stage of the customer lifecycle.
Ready to see us in action? See how you can achieve marketing success with Validity.
Achieve end-to-end marketing success, from data to delivery.
Tackle every marketing challenge with one strategic partner. Validity delivers trusted solutions in CRM data quality, email performance, and campaign analytics—to drive campaign success without complexity.
Thousands of companies rely on Validity to grow faster.
Less chaos. More conversions. Validity brings the entire marketing workflow together under one roof.
Email verification for the serious marketer.
BriteVerify is the industry’s longest standing and most complete email and contact verification solution. Our technology allows you to gather real contact data at the point of collection paired with the ability to check your data at any time – protecting customer experience and your email reputation.
Clean your Salesforce data faster.
DemandTools is the secure data quality platform that enables organizations to clean and manage Salesforce data in less time, enabling everyone to do their jobs more effectively, efficiently, and profitably.
An email success platform like no other.
Created by the most respected pioneers of email optimization and deliverability, Everest is the absolute pinnacle of email marketing–the only solution in the world that gives you full control of all critical stages of email marketing: pre-send prep and creation, in-flight optimization, and post-send monitoring.
The most productive user experience for CRM.
Transform how you interact with your data through the versatility of grids. Create a clear, informative way to interact with your data for more productive end users and a more predictable business
Send emails your subscribers can’t wait to open.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
Inspiration for email and SMS campaigns.
MailCharts is the campaign inspiration platform that gives digital marketers industry insights and ideas to create email and SMS communications that capture attention and grow sales.
Your email deliverability insurance policy.
Every year, millions of emails end up in spam folders, damaging your sender reputation with Google, Microsoft, Yahoo, Apple and others, which will lead to even more emails marked as spam. With Sender Certification, we put millions of those emails back into the inbox and keep your reputation strong. On average, our customers get 27 million more emails to the inbox each year.
Our customers love us.
“What DemandTools can do versus what other platforms on the market can do is night and day. The quality of the management is just different.”
Angela Henkel
Director of Marketing Operations, Ridecell
“People are spending hundreds of thousands, if not millions, of pounds on their email programs. With Validity, you’re paying a small fraction of that to protect these investments and protect one of your key marketing channels. I think you’d be crazy not to consider it.”
Jonathan Kirk
CRM and Design Manager, Ice Travel Group
“Email deliverability can feel like a black box. But after Certification, our Microsoft inbox placement doubled overnight. ”
Danny LaForge
Manager of Loyalty and Analytics, Boot Barn
Committed to protecting your data.
Our trust has been built over two decades and we have the experience to prove it. We have worked with tens of thousands of customers spanning all industries, and we take our responsibility to protect the data you entrust to us very seriously.
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Our data integrity solutions can save you time and help you make decisions that drive more leads, close more deals, and confidently plan for continued growth.