Advanced deliverability tools that enhance your Litmus workflows.
September 20, 2021
Fun fact: In 2008, only 12 percent of businesses used cloud-based Customer Relationship Management (CRM)...
September 14, 2021
Validity has had a long, storied history at Dreamforce, dating back to the CRMfusion days when DemandTools was still in its infancy. We’ve come...
May 25, 2021
We all know clean and reliable data is critical to any high-performing organisation. Good data improves customer relationships, drives more effective marketing campaigns, and...
March 16, 2021
Your customers are the most important part of your business. This is why most organisations choose to implement a Customer Relationship Management (CRM) system. However, only
February 16, 2021
In Validity’s State of CRM Data Management report, 44% of businesses estimate poor quality data can mean losses of 5%...
February 9, 2021
In our new report “Email Data Quality: Compliant, Correct & Complete,” we viewed data quality practices through the lens...
February 2, 2021
Validity and the Data & Marketing Association (DMA) recently published the ”Email Data Quality: Compliant, Correct, and Complete” report. It...
November 16, 2020
Being one of the first ever to use DemandTools, I’ve been asked countless times where to start with this amazing...
September 23, 2020
As experts in Salesforce data management we are frequently asked, “What do I focus on first, my data quality or adoption?” Since these are...
July 23, 2020
Welcome to Every Salesforce Object You Need in A Single, Editable View...Also known as, “Never Needing to Navigate through Salesforce Again.” If you manage a...