Why Email List Quality Matters
Key takeaways:
A high-quality email list—made up of engaged, permission-based, and accurate contacts—improves campaign performance, reduces bounces, and maximizes return on investment.
Ongoing list maintenance and smart practices, like implementing double opt-in, cleaning your list with a trusted email list cleaner, and sending compelling content, help sustain list quality.
BriteVerify from Validity provides email list...