The Truth About Spamtraps

In an effort to help modern marketers better understand the impact of spamtraps, their associated risks, and the practices that should be followed to avoid them altogether, we partnered with a former postmaster at Hotmail and current anti-spam advocate and deliverability expert to create this guide.

  • Improve ROI of your email marketing campaigns
  • Learn how to avoid being caught in spam filters
  • Reduce the mistakes you’re making that are getting your emails caught in spamtraps
  • Improve the sender reputation of your domains for better engagement rates



BriteVerify email verification ensures that an email address actually exists in real-time


The #1 global data quality tool used by thousands of Salesforce admins


Insights and deliverability guidance from the only all-in-one email marketing solution

GridBuddy Cloud

Transform how you interact with your data through the versatility of grids.

Return Path

World-class deliverability applications to optimize email marketing programs

Trust Assessments

A revolutionary new solution for assessing Salesforce data quality


Validity for Email

Increase inbox placement and maximize subscriber reach with clean and actionable data

Validity for Data Management

Simplify data management with solutions that improve data quality and increase CRM adoption

Validity for Sales Productivity

Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real-time