Quickly identify and remove invalid email addresses from your lists to improve the performance of all your email campaigns.
Verify customer information at the point of capture to prevent invalid data from entering your database.
Automate keeping contact data fresh with Validity’s Bulk Verification API to prevent stale data from damaging your sender reputation.
Connect BriteVerify to your go-to platforms to automatically verify your contact’s emails, phone numbers, and mailing addresses.
The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
Email remains a phenomenally effective marketing channel. The Litmus State of Email 2025 report quotes an average return on investment of 36:1. While many tend to focus on email’s direct...
Viajar Barato is a Brazilian online travel agency that offers a wide range of tourism and entertainment products, including vacation packages, hotel bookings, tickets, tours, and cruises—all conveniently accessible from the comfort of your home.
Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
Shopping season is a big competition, and we want you to come out ahead. Learn how to prepare for every email scenario this fall and into 2026 from two retail brands.
Our new report, The State of CRM Data Management in 2025, delivers unfiltered insights from 602 CRM users and stakeholders, revealing surprising stats like: 37% of CRM users reported losing...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
August 29, 2018
The Problem with Indirect Mail Flow What is ARC? How does ARC work? What can’t ARC do? What...
June 12, 2018
Over the last decade or so, marketers have been hard at work implementing Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM), and many...
June 15, 2016
It should go without saying that the security of your mailing infrastructure is closely tied to your sender reputation and is a...
April 21, 2016
For an email to pass the DMARC (Domain-based Message Authentication Reporting and Conformance), it needs...
March 31, 2016
When it comes to email authentication priorities, bounce messages generated by your company are probably not at the top of the list....
March 22, 2016
If you publish a DMARC record, you receive two types of reports—aggregate and forensic—that contain valuable authentication data. But making sense...
February 18, 2016
Have you published a DMARC (Domain-based Message Authentication Reporting and Conformance) record? If the answer is yes, then you receive DMARC...
February 2, 2016
Implementing DMARC (Domain-based Message Authentication Reporting and Conformance) is the best way to defend your customers, your brand, and your employees...
December 15, 2015
Phishing attacks are more rampant than ever before, rising by more than 162 percent from 2010 to 2014....
April 18, 2014
Two weeks ago today, Yahoo became the first major mailbox provider to publish a DMARC policy of reject. For those of you who are...
