Advanced deliverability tools that enhance your Litmus workflows.
January 23, 2026
Key takeaways: AI will reshape email marketing jobs by automating content creation, requiring marketers to focus on strategy, quality assurance, and brand voice. Mailbox provider...
December 18, 2025
Ah yes, the industry’s favorite topic: AI. It’s everywhere—every webinar, every keynote, every LinkedIn debate. AI has introduced exciting features that marketers have eagerly embraced, especially for tasks...
December 12, 2025
Every December, we look forward to the DMA Awards hosted by the Data & Marketing Association in London. It’s a night to celebrate the year’s most groundbreaking...
October 3, 2025
Gmail is shaking things up again just in time for the peak holiday season! When Gmail originally...
September 26, 2025
Gmail has made it easier for their users to unsubscribe from unwanted email programs—and email marketers should be grateful! Easier unsubscribes should...
August 20, 2025
If there's one thing to say about the landscape of email metrics, it's that it's constantly changing. The email marketing industry now measures success using...
July 9, 2025
The one constant in the email industry is that the email...
July 1, 2025
Since launching in 2018, Gmail annotations have evolved into a key feature of Gmail’s promotions tab. What exactly are they?
May 27, 2025
The email marketing sector wasn’t surprised by Microsoft's announcement to join Gmail and Yahoo in setting requirements for bulk senders. Yet, it
April 29, 2025
Brand Indicators for Message Identification (BIMI) sounds great, right? Your logo, right there in the inbox, helping you...