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September 12, 2025
The holidays are characterized by festivities, happiness, and lots of shopping. U.S. shoppers spent $241.4 billion
September 5, 2025
In recent years, marketers have flocked to AI—but their audiences aren’t quite sold. Martin Sorrell, founder of the global WPP advertising empire,...
August 21, 2025
Transactional or otherwise triggered email messages are likely some of the most important messages your organization sends to your clients or users. The definition...
August 20, 2025
If there's one thing to say about the landscape of email metrics, it's that it's constantly changing. The email marketing industry now measures success using...
August 1, 2025
Email remains a phenomenally effective marketing channel. The Litmus State of Email 2025 report quotes an...
July 28, 2025
Why Does DMARC Fail? Troubleshooting Email Authentication Issues Email is one of your most important communication tools, whether you're running marketing campaigns, prospecting new clients, or...
July 9, 2025
The one constant in the email industry is that the email...
July 7, 2025
Email accessibility has always been an important part of inclusivity—and thankfully, more states and countries are finally starting to prioritize it.
July 1, 2025
Since launching in 2018, Gmail annotations have evolved into a key feature of Gmail’s promotions tab. What exactly are they?
June 24, 2025
Would you ever willingly alienate 25 percent of your marketing audience? Of course not. But if your content isn't built on a...