The industry’s longest standing contact verification solution providing secure, scalable email validation.
DemandTools is the most versatile and secure data management platform for cleaning and maintaining CRM data in less time.
Everest is the email deliverability platform that provides crucial insights and guidance so you can reach more subscriber inboxes.
GridBuddy Connect is the data productivity platform that combines your data into an editable, spreadsheet-simple view so your team can get all of their insights in one place and engage confidently using the right data.
Litmus works alongside your ESP to help you create, personalize, and test your way to error-free emails in less time.
MailCharts empowers ecommerce marketers with industry insights and inspiration to create more engaging, evidence-based email and SMS campaigns.
Sender Certification ™ is the deliverability insurance policy that decodes the top challenges for you, resulting in millions more emails in the inbox. In fact, our customers get 27 million more emails to the inbox per year, on average.
Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program.
Simplify data management with solutions that improve data quality and increase CRM adoption.
Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real time
Keep marketing campaigns and sales teams running smoothly with accurate data to increase engagement and productivity. When you can trust your data, you can target, engage, and convert customers more effectively.
It often seems the one constant in the email industry is that the email industry is constantly changing. Mailbox provider requirements, email filtering, and technology (like Apple Intelligence) are rapidly...
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Check out our session from the 2022 GURU conference, and hear Guy Hanson discuss why email deliverability has become more difficult to guarantee and how you ...
Cynthia Price and Olivia Hinkle unpack Validity’s State of CRM Data Management Report to help you optimize and future-proof your CRM strategy.
Our new report, The State of CRM Data Management in 2025, delivers unfiltered insights from 602 CRM users and stakeholders, revealing surprising stats like: 37% of CRM users reported losing...
Danielle Gallant and Guy Hanson know what works in email—and know the road to your next killer campaign is getting tougher by the day. To find out how to give your subscribers what they really want, listen in as they interview email experts across the world.
Access curated resources and support for all Validity products in one comprehensive location.
The Validity Customer Community is live! Visit this exclusive hub to talk with other community members, share go-to tips, and ask product questions.
For over 20 years, tens of thousands of organizations throughout the world have relied on Validity solutions to target, contact, engage, and keep customers – using trustworthy data as a key advantage. The Validity flagship products – DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts – are all highly rated solutions for CRM data management, email address verification, inbox deliverability and avoiding the spam folder, and grid CRM applications. These solutions deliver smarter campaigns, more qualified leads, more productive sales, and ultimately faster growth.
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Validity Community
October 25, 2024
Over my 17 years working with Salesforce, I’ve experienced my fair share of “data nightmares.” Most admins can say the same. So, let’s sit by the campfire, and I’ll tell you a few of these ghostly horror stories. The spine-tingling standardization problem Years ago, I worked for a company that...
October 17, 2024
Ultimate Guide to Holiday Email Marketing The holidays are characterized by festivities, happiness, and lots of shopping. While U.S. shoppers spent $221.8 billion...
October 10, 2024
The upcoming holiday season is expected to achieve a record-breaking spend of $240.8 billion. Millions of marketers and retailers will use...
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October 4, 2024
Hey email marketers and enthusiasts! This is the first blog in a new series in which we’ll summarize...
September 26, 2024
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September 18, 2024
Appropriate email authentication plays a critical role in the success of any email marketing program. Email authentication allows receiving email servers...
September 15, 2024
Spam traps are email addresses with the sole function of identifying and catching, well, spammers. Unfortunately, anyone can fall victim to a...
September 6, 2024
Are you a B2B sender? If so, we’ve got some hot tips and things for you to know! B2B and B2C...
August 28, 2024
In today's digital world, email marketing stands out as a powerful and cost-effective channel. It helps businesses foster customer relationships, deliver...