Advanced deliverability tools that enhance your Litmus workflows.
February 19, 2025
Agentforce has taken the Salesforce and AI world by storm, aiming to revolutionize a user’s day-to-day tasks through agentic workflows. Over the last few months, I have been fortunate enough to explore Agentforce and apply it to several use cases successfully. Here are some of my key learnings: 1. Don’t...
February 10, 2025
Today’s email landscape is shaped by rising subscriber expectations and evolving mailbox provider (MBP) standards designed to enhance the user experience. In this environment, getting...
January 29, 2025
Last year, Gmail and Yahoo raised the bar for email authentication by requiring sending domains to have a valid DMARC record
January 23, 2025
Salesforce's Agentforce is an intuitive and powerful platform that enables humans and AI agents to work together to drive customer success. Let's dive into...
January 16, 2025
Table of Contents Why are your emails being blocked? Reason #1: Your emails aren't authenticated Reason #2: You're sending content that...
December 13, 2024
On the last episode of State of Email Live, I had the opportunity to sit down with three incredible minds...
December 11, 2024
What is Apple Mail Categorization? How Does Apple Mail Categorization Work? How Will Email Marketers be Impacted? Prepare for...
December 10, 2024
A highlight of the UK marketing calendar is the DMA Awards, hosted by the Data & Marketing Association each December. It’s a glittering...
December 6, 2024
Yahoo’s Marcel Becker is always a highly popular guest on Validity’s State of Email Live webinars, and...
December 2, 2024
In the world of email deliverability, building and maintaining a great IP reputation is critical. A strong IP reputation sets the stage for...