"(Required)" indicates required fields Let's start with some background: when was the first-ever email sent?(Required) 1982 1989 1971 1993 Hitting this spam trap type can result in your domain or sending IP address being immediately blocklisted.(Required) Trap music Pristine spam traps Typo spam traps Recycled spam traps Which subscriber action does NOT affect sender reputation?(Required) Bounces Unsubscribes Complaints Clicks What percentage of marketing emails never reach subscribers’ inboxes?(Required) 25% 15% Only emails sent from spammers or phishers 10% Which traditional email metric has been inflated by Apple’s Mail Privacy Protection?(Required) Click rates Bounce rates Open rates All of the above What are the three major email authentication protocols?(Required) BIMI, SPF, DKIM SPF, DMARC, DKIM FWB, BDE, WYA SPF, DMARC, ARC Where could you put your unsubscribe button to minimize subscriber complaints?(Required) Don't include one In my privacy policy On my website In the email header What is the recommended length for subject line text to minimize subject line truncation?(Required) 75-80 characters 15-20 characters 35-40 characters The limit does not exist Which is the most commonly used mailbox provider?(Required) AOL Outlook Gmail iCloud Mail In the email address 'info@validity.com', what is the section to the RIGHT of the @ symbol called?(Required) Subdomain Top-level domain Domain Situationship domain Many senders are now using zero-party data to deliver more advanced email personalization. What is an example of zero-party data?(Required) A list you purchased from a third-party data aggregator A record of a customer’s purchase history with your brand A recording of a customer’s call with your support center Preferences a subscriber provided via your email preference center Which one of the following actions is most likely to land you on a blocklist?(Required) Sending an email campaign that receives low open rates Sending an email campaign with a broken link Segmenting your email list by subscriber demographics Sudden high-volume sending from a new IP address BIMI is one of the hottest specifications for emails and allows senders to display their logo next to their emails in subscribers’ inboxes. What does BIMI stand for?(Required) Brand Identifiers for Message Identity Bringing Interesting Mailbox Interactions Bounce Identifiers for Mail Interoperability Brand Indicators for Message Identification What does email deliverability measure? (Hint: This isn’t the same as delivery.)(Required) The percentage of emails that were delivered to the spam folder The percentage of emails sent that did not generate a bounce A sender’s ability to deliver emails to subscribers’ inboxes The percentage of emails sent that were accepted by mailbox providers Which of the following would cause an email to bounce?(Required) All of the above The mail server has been sent too many messages within a certain period of time Your message is too large The subscriber’s mailbox is full NameThis field is for validation purposes and should be left unchanged.