September 6, 2016
Today’s consumers have more buying options than ever before—and thanks to email marketing—they’re constantly reminded of it. Not only does this create more competition between retailers in stores and online, but it expands the competition to the inbox—especially during the holiday season. Identifying a strategy now can set the stage for a successful...
August 8, 2016
Email marketing failures, such as landing in the spam folder, being blocked, or being delivered too late, can wreak havoc on any...
June 27, 2016
A customer’s perspective may be that a perfect e-receipt is an exact copy of a traditional receipt but in a digital format, whereas a...
June 17, 2016
Father’s Day is less than a week away. And if that realization just sent you into a state of panic, you’re not alone. According...
April 15, 2016
With over 300 publicly available blacklists, it's no wonder good senders keep close eyes on their IP and domain activity. Public blacklists are created...
March 14, 2016
Giving and receiving feedback is part of our daily lives. Whether you are asked by a sales associate at a retail store to fill out a...
February 18, 2016
Have you published a DMARC (Domain-based Message Authentication Reporting and Conformance) record? If the answer is yes, then you receive DMARC...
February 2, 2016
Implementing DMARC (Domain-based Message Authentication Reporting and Conformance) is the best way to defend your customers, your brand, and your employees...
December 15, 2015
Phishing attacks are more rampant than ever before, rising by more than 162 percent from 2010 to 2014....
December 14, 2015
Similar to other Chinese Internet giants, Tencent got its start as an online portal and today competes with Netease as one of the top...