Validity: Your VIP pass to the inbox
Take your emails out of spam and into the spotlight.
Picture this: You’ve crafted an email campaign so flawless it deserves its own red carpet.
But instead of wowing your audience, it lands in the dreaded spam folder. This means your hard work—and any revenue these emails might have earned—goes down the drain.
Most senders don’t even realize they were bounced from the inbox club. They’re too focused on surface-level metrics that don’t tell the full story.
To keep your A-list emails in the inbox where they belong, senders need to focus on deliverability, or their ability to reach inboxes instead of being blocked or filtered to spam. This is NOT the same as the “delivered” metric from by your email service provider.
Globally, one in six legitimate, permission-based emails never reaches the inbox.
– The State of Email Deliverability in 2024 Report
For expert help to avoid the spam folder, check out these resources:
The Road to the Inbox
Why settle for sent when your emails deserve to be seen?
Validity’s email solutions, including Everest, BriteVerify, and Sender Certification, help senders closely monitor their inbox placement and bypass spam filters so you can reach more inboxes, engage more subscribers, and increase your email ROI.
To learn more, schedule a demo with our team of email experts.