Validity for email Build 1-1 emails. Land in the inbox. Drive more ROI.
Launch better email campaigns in less time using Validity’s email solutions.
Industry-leading tools for every step of the creation process.
Simplify your email workflow by bringing it under one roof.
Lay pre-send groundwork to build winning campaigns, from list cleaning through email testing and QA.
Get alerted to unexpected issues that might hurt your brand experience—and fix them before they do.
View post-send deliverability and engagement data so your sends keep getting better.
Over 800,000 marketers have trusted Validity tools to deliver exceptional email experiences since 2000.
Get the data you need to build stronger customer connections.
Automate data cleansing at scale to power accurate personalization and create more relevant campaigns.
Capabilities include:
- Duplicate management
- Data standardization and mass-updates
- Data quality assessments and monitoring
“I fully recommend DemandTools. The functionality it provides is like having a junior developer on the team except you don’t need coding experience.”
Senior Data Operations Specialist at Thornburg Investment Management Inc.Maximize every send with secure verification.
Reach and engage more people with accurate email verification that reduces unknown contacts by over 90% and cuts hard bounces by over 50%.
Capabilities include:
- Real-time verification at the point of capture
- Bulk list verification
- Integrations with ESPs to simplify the verification process
“I started using BriteVerify to get a benchmark on current database accuracy, which would inform what to bring into Salesforce. Having a whole body of contacts in the CRM that are accurate and verified means we can report more accurately on the state of our customer relationships.”
Senior Global Management of CRM and MarTech at Freshfields
Create emails your subscribers will love.
Litmus works alongside your ESP to shave hours off your workflow and boost your email ROI. Spend as much as 50% less time on production, 90% less time on QA, and 40% less time on email review.
Capabilities include email:
- Building
- Personalization
- Collaboration
- Testing and QA
- Monitoring
- Deliverability
- Analytics
“Litmus is an essential part of our email workflow. It has helped review and approve emails 50% faster and embrace email accessibility completely, ensuring every subscriber has the best experience with our brand, always.”
Email Marketing Manager at Harvard Business ReviewWhat’s your email Sender Score?
Assess the current state of your email program, learn how to improve, and take action to elevate your email program.
Get my scoreSee how our customers improved their email programs.
“I’m impressed by the whole platform. It’s great having everything in one place instead of working with five different partners, it’s intuitive and it’s helped streamline my work tremendously.”
Jen Partin,
Sr. Email Marketing Manager
“Validity has transformed how we work. BriteVerify keeps our data clean by blocking invalid emails in real time, DemandTools simplifies CRM updates, and Litmus has been my go-to tool for over a decade.”
Lisa Wester,
Sr. Manager for Global Marketing Automation
“Our inbox placement rates, sending to both B2C and B2B audiences, have risen to an impressive 91-98%. We are clear there’s a straight-line relationship between better inbox placement performance and Philips’ program revenue.”
Charlie Wijen,
Digital and CRM Specialist
Increase your email ROI with professional consulting.
Work with Validity’s Professional Services team to craft game-changing email strategies using unmatched data.