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Validity Blog

July 25, 2019

GridBuddy Streamlines Multiple Object Editing in Salesforce

When I edit data on an Account or an Opportunity (or any record type, really), I spend a lot of time in the "related items" area. I scroll, wait for the page to catch up to me, click, wait for the related item to load, grab the information I need, and (finally!) go back to...

By Sophie Krich-Brinton, Customer Success Manager

Most popular

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Gmail Updates Marketers Need to Know: Purchase Tracking and ‘Most...
Sales Productivity

July 22, 2019

Skip configuration and get straight to work with pre-configured ReadyGrids

Have you ever found the perfect app, downloaded it from the Salesforce Appexchange, and then forgot all about it as other fires took priority?...

By Eric Goodenough

Email List Hygiene

July 18, 2019

Email Validation 101: What is it and why should I care?

What is List Validation? Validation versus Verification Validation Myths We’ve partnered with the inimitable Lauren Meyer,

By Alex Griffis

Email List Hygiene

July 9, 2019

New to BriteVerify: Introducing Phone and Address Verification

by Courtney Finger, Product Marketing Manager Last week we announced exciting new features to our real-time email verification solution, BriteVerify, including expanding our data validation...

By Jessica Beeh

Email Marketing

July 3, 2019

Who Does Email Really Well . . . in Brazil?

Last stop in our Return Path World Tour series was São Paulo, so I decided to research who does email really well in Brazil....

By Guy Hanson

Email Marketing

July 1, 2019

10 Great Reasons to Spend More on Your Email Program!

Email consistently ranks top for marketing effectiveness. In Return Path’s State of Email Engagement report, 2/3 of respondents ranked email as “most important” or...

By Guy Hanson

Email Marketing

June 27, 2019

Hospitality Industry Trends Leave a Big Digital Footprint

Howard Johnson’s iconic orange roofs that once dotted America’s highways were the precursor to today’s powerful and high-tech hospitality industry. It was a time...

By Kaerrie Hall

Sales Productivity

June 27, 2019

What Happens When Sales Teams Can’t Rely on CRM Data?

Prospect and customer data doubles every 12 to 18 months, and 10 to 25% of contact records include critical data errors. How soon will...

By Kaerrie Hall, Senior Content Marketing Manager

Data Privacy

June 25, 2019

GDPR: One Year Later & Email is in Good Shape!

A year ago, and email in Europe was in turmoil. The May 25th deadline for the new General Data Protection Regulations (GDPR) had finally...

By Guy Hanson

Email Marketing

June 20, 2019

Email on Tap, Episode 10: Lili Crowley, Postmaster, Verizon Media

Our newest video is a little longer than our previous episodes, but it is for a really great reason. Anthony Chiulli, 250ok’s director of...

By Validity