March 31, 2022
For email marketers representing global businesses, it’s vital to understand that the tactics and strategies that work well in some parts of the world may not be successful in others. Taking a “one-size-fits-all" approach can tarnish the relationship you have with your customers and negatively impact your email performance. Therefore, it’s important to tailor your email...
March 25, 2022
The world of email is changing fast. Rising consumer expectations for personalized content, new privacy laws, Apple's Mail Privacy...
March 8, 2022
In the old days, we relied on phone calls, handshakes, and in-person meetings to contact customers and close deals.  But advancements in...
March 3, 2022
Let the countdown begin! Adobe Summit 2022 is less than two weeks away—and we hope to see you there. Validity is thrilled to...
February 24, 2022
If you’ve just finished another chaotic peak sales season, take a moment to celebrate.  Congratulations! It’s time to take...
February 16, 2022
Validity is sponsoring eTail West 2022! In just a few short weeks, we’re jetting off to sunny Palm Springs for three action-packed...
February 8, 2022
The sales team is a vital part of any company. Its members play a big role in driving revenue, building customer relationships, and establishing...
January 27, 2022
Email engagement plays a crucial role when it comes to improving your email ROI. But with global email volumes at an all-time high, it’s...
January 25, 2022
Table of Contents What is Spamhaus? Help! I'm on the Spamhaus blocklist. What do I do next? After getting out of...
January 18, 2022
Every January, we ask ourselves the same question: "Is this the year email will die?" Fortunately, the answer is always a resounding "Not...