March 27, 2019
Last year, Google announced their AMP for Email initiative in their latest attempts to make email more modern and dynamic. And now, Google announced a beta program for dynamic email for Gmail where AMP can be directly embedded into messages. Google also announced wider support for AMP by email...
Marketers know that they can increase leads, conversions, and sales with email, but finding the right formula to make your emails...
March 26, 2019
Email marketing is a great way to engage customers and prospects, as well as build brand awareness. Another lesser-known benefit of email marketing? Using...
March 20, 2019
Winning the Email Hero Award for Best Email Series, this week we’re featuring
March 14, 2019
Recently at 250ok we’ve had a few conversations with new clients and partners about some of the seeding advice they received from other deliverability...
March 13, 2019
Do you need to know how to avoid spam complaints and unsubscribes with your email marketing campaigns? Getting spam complaints and...
March 8, 2019
The California legislature is on a data privacy tear at the moment, and while...
February 28, 2019
The DMA (UK) has just launched its 2019 Consumer Email Tracker report. This is a “must read” for every email...
February 26, 2019
Email marketing is still the leading marketing channel to reach customers, and its effectiveness is continuing...
Looking to increase your marketing email open rates? You’re not alone. According to recent statistics, email marketing remains a viable and valuable venue...