April 10, 2024
What is a B2B CRM? Why is a B2B CRM Important? Challenges of B2B Customer Relationship Management Strategies to Improve B2B CRM Keys to Sustainable Growth When it comes to business-to-business (B2B) operations, the significance of Customer Relationship Management (CRM) can’t be overstated. It's the linchpin that holds the...
April 3, 2024
Stop! Before you design your next email campaign, I challenge you to develop a clear purpose and measurable goals for it.  Are...
March 28, 2024
Yes, everyone is talking about AI. It’s just about all you heard about if you attended the...
March 19, 2024
Videos are inherently engaging and memorable—and they have the unique ability to convey complex information in a short and captivating way. These qualities...
March 5, 2024
We’ve seen a lot of changes in the email marketing landscape over the past year, and we’re definitely seeing more as 2024 progresses. With new...
February 26, 2024
Spring ‘24 has arrived in the Salesforce community! So, what do you think? Full disclosure, I have a problem. I...
February 22, 2024
This year may be the ultimate political election year. National elections are expected in at least 64 countries and the European Union, representing...
February 13, 2024
Table of Contents What is a Record Type in Salesforce? What are the benefits of record types in Salesforce What is...
February 6, 2024
When it comes to building meaningful customer relationships, email marketing has long stood the test of time. That said, for marketers looking...
February 1, 2024
Every year, our team looks forward to one of our favorite events: the State of Email Live yearly predictions webinar! We...