July 14, 2021
In our previous post about Apple’s Link Tracking Protection (LTP), we explained what it is, why it’s happening, and the...
June 24, 2021
During our “Train Your Email Brain” webinar featuring Anna Frigerio from the DMA, Alex Fadahunsi from Trainline, and Validity colleagues Elliot Hogg and Ignacio...
June 15, 2021
Relied upon by many, the email channel is a staple in the personal and professional lives of senders and recipients around the world. In...
June 11, 2021
Apple’s announcement of its plans to introduce Mail Privacy Protection (MPP) has sent reverberations around the world of email marketing....
June 8, 2021
Marketers and customers will agree: data is gold, and knowledge is essential to ensure the relevance of communications. However, the challenge of data collection...
May 4, 2021
We were joined by Martí Díaz Lorente, Email Marketing Specialist at King, to discuss “How King Unlocked a Treasure Chest of Email Value” for franchises like Candy...
February 5, 2021
Our February 3 State of Email Live featured two special guests! We start with our own Sridhar Chandran, solutions architect, sat down to discuss...
December 4, 2020
Here we are, folks. What a ride it’s been this year! We’ve done the State of Email Live webinars for most of the year,...
October 28, 2020
The scariest stories are true. Certainly, Hollywood monsters and masked madmen elicit chills down a spine, but for most people, real-world scenarios are a...
October 22, 2020
The Data & Marketing Association (DMA) is Europe’s largest community of data-driven marketers, delivering advocacy, legal and compliance support, research,...