December 15, 2021
The savviest (and most successful) email marketers are constantly innovating and finding new ways to provide value to not just their subscribers,...
December 14, 2021
Our latest State of Email Live webinar featured a stellar lineup of guests, including Mary Wellen from the Wildlife Conservation Society, Magnus Eén from Westwing,...
November 23, 2021
As we highlighted in our previous post, Apple MPP is already creating unexpected changes in email subscriber behavior. After losing such an...
November 22, 2021
As marketing teams prepare for the holiday season, it’s important to consider the lasting impacts of your peak season email sending. Seven years ago, “Black...
November 18, 2021
Brands in the consumer appliances sector weathered the COVID-19 pandemic relatively well—especially those with a strong online presence. For example, UK online retailer AO World...
November 11, 2021
As an email marketer, you’ve worked hard all year to reach subscriber inboxes—but don’t take your...
November 1, 2021
Finalists for the 2021 Data & Marketing Association (DMA) Awards have been announced. The awards recognize the year’s best...
October 29, 2021
This October marks the 50th anniversary of email as we use it today. Half a century ago in October 1971, an MIT graduate named...
October 20, 2021
Competition in the inbox is fiercer than ever. Global email volumes are approaching record highs, and recent privacy restrictions and regulations surrounding email data...
October 7, 2021
After two weeks of Apple’s Mail Privacy Protection (MPP), we are seeing early indicators of the impact it is having. In case you’ve been...