Webinar

State of Email – Email Disrupted: Turning 2024’s Sending Challenges into Wins

For email marketers, 2024 was a long year, spent adapting to constant email disruptions.

From Gmail and Yahoo’s new sender requirements to Microsoft introducing new filtering tactics and the all-pervasive growth of AI, it often felt impossible to get ahead of the chaos!

(And that’s before we discuss external disruptors like elections, the economy, natural disasters.)

If you’re still wondering how to succeed in an unpredictable marketing landscape (and how to get a jump-start on 2025 email success), watch this on-demand recorded webinar featuring Iterable’s Tom Corbett, Mapp Digital’s Massimiliano Chiucchiu, and Flourish’s Ian Reeves.

You’ll learn details on:

  • A recap of 2024’s major email developments—and the impact they had on senders
  • Lesser-reported email developments that marketers should consider
  • Expert predictions for upcoming email developments in 2025

 

Julie Stuck also joined to review global email KPIs throughout the year and recaped what happened deliverability-wise during Black Friday/Cyber Monday weekend.