With the global value of email marketing expected to double by 2027 and consumer privacy laws changing by the day, companies large and small are contemplating the role that email plays in their broader marketing strategies and working hard to stay ahead of the latest digital trends.
What does that mean for you? Watch this session on-demand to find out!
You’ll hear from Guy Hanson, Validity’s in-house email guru with decades of experience across all regions and industries, as he lays out 10 email marketing predictions for 2023, with key takeaways you can implement today to start the New Year strong.
You will learn about the increasing opportunities to use AI within your emails, how to respond to economic headwinds, the impact of new privacy laws and the use of third-party cookies, and how to strike a balance between “innovation” and “simplicity” within your email program.