The email marketing landscape is constantly evolving. With the rise of AI technologies, shifting best practices, and new developments, how can marketers keep up?

Thankfully, the future doesn’t have to be overwhelming! Guy Hanson, Validity’s VP of Customer Engagement, shared practical advice for staying ahead at GURU 2024: The Conference. Watch his 30-minute session here for actionable tips on:

• DMARC authentication
• Reducing complaint rates
• Managing opt-outs
• Leveraging technology like Apple Intelligence, Gmail Annotations, and the Email Expiration Date Project

…and more!