Case Study

Case Study: Furniture Row notes 10-15% increase in inbox placement

Post Image

Furniture Row Companies is one of the largest family-owned specialty home furnishings and bedding retailers. Operating more than 300+ stores across 30 states, Furniture Row is among America’s fastest growing furniture retailers.

Jason Ullmer, email marketing manager at Furniture Row, was dealing with a low reputation at Gmail according to Google Postmaster Tools, despite using a top-tier email marketing cloud and a market-leader in deliverability. After switching to 250ok to take a holistic look at Furniture Row’s email performance and assistance implementing a DMARC policy, they’re now seeing measurable and meaningful improvements.