How to Reach More Inboxes (and Avoid the Spam Folder!) in 2024

April 2, 2024 | 12pm ET • 5pm UK

What happens to your marketing emails after you hit send?

In 2024, the answer is…complicated.

Factors like new mailbox provider regulations, AI, and stricter filtering algorithms make achieving consistent email deliverability a tall order.

In an environment where one in six marketing emails never reaches subscribers’ inboxes, marketers can’t just send and hope for the best.

In this episode of Inbox Insiders, Senior Email Strategist Danielle Gallant will deliver practical, how-to guidance to reach more subscribers and earn more clicks and conversions.

Tune in for details on:

  • New research on the current state of email deliverability, including global sending volumes, inbox placement rates, clicks, opens, etc.
  • Expert tactics to adapt to new anti-spam rules from Google and Yahoo
  • A look at the brand-new updates to Google Postmaster Tools
  • The right (and wrong) metrics to measure deliverability
  • Easy steps to avoid email blocklists and common spam triggers

Save your spot today!

Register now

Featuring

Jessica Delahunt

Sr. Content Marketing Manager, Validity

Danielle Gallant

Sr. Email Strategist, Validity