Leyna Hoffer, CRM Success Manager at Edmentum, has been using Validity DemandTools to manage Salesforce data since 2004. She says she’s such a “huge fan” of the CRM data quality toolset that she literally makes having DemandTools a requirement for accepting a position. “I ask them if they have DemandTools. If they say no, I ask them if they would be willing to invest in it because I won’t… I can’t do my job without it.”
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