PARTNERS

Member Associations

Our partners have the same goals as we do – to make email safer, more effective, and push the boundaries of technology. We work with a variety of businesses, from referral partners and resellers to technology and data companies.

Return Path partners with the industry’s top standards and policy setting organizations to help senders, receivers, and consumers get more from the email channel. An active member of the email marketing, email fraud, and anti-abuse communities, we encourage and support a collaborative environment to enhance the email experience.

Return Path works closely with the following leading associations to establish best practices, provide educational programs, develop and promote industry standards, and advance and protect the infrastructure that enables email to remain secure, scalable, and increasingly valuable to all stakeholders.

Founded in 1917, the DMA is the world’s largest trade association dedicated to advancing and protecting responsible data-driven marketing and the use of data for good. DMA’s membership is a deep pool of data and marketing talent that routinely brings forward disruptive technology and techniques, and DMA’s unique role in representing both the client-side and supply-side enables it to develop the market for these innovations.

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DMARC.org (Domain-based Message Authentication, Reporting and Conformance) is an unincorporated working group dedicated to developing Internet standards to reduce the threat of email phishing and to improve coordination between email providers and mail sender domain owners. The DMARC specification, co-developed by Return Path and a consortium of senders, mailbox providers and security vendors, leverages existing email authentication technologies to let email senders work directly with mailbox providers to quarantine or reject any email that is not appropriately authenticated. DMARC also provides mailbox providers with a mechanism for providing feedback to email senders on the health of their email authentication programs.

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The eec, the email marketing arm of the Direct Marketing Association, is a global professional organization that strives to enhance the image of email marketing and communications, while celebrating and actively advocating its critical importance in business, and its ROI value.

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With member companies from Asia, Europe, North America and South America, M3AAWG currently is working on a variety of initiatives addressing ongoing and emerging messaging abuse issues, including bot mitigation, cooperative industry outreach, Web messaging abuse, DNS abuse, wireless messaging, senders issues and other topics.

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The Online Trust Alliance (OTA) is a non-profit with the mission to enhance online trust, while promoting innovation and the vitality of the internet. OTA’s goal is to help educate businesses, policy makers and stakeholders while developing and advancing best practices and tools to enhance the protection of users’ security, privacy and identity.

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Signal Spam is a non for profit organization and a public/private partnership promoting a trustworthy network of actors united to fight Spam, collecting reporting from end user complaints. Among its contributors are French Authorities & Law Enforcement Agencies, major French Internet Services Providers and E-Mails Senders, Security and Reputation Companies, Consumers and Marketing Unions, etc.

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Reaching the inbox doesn’t have to be a challenge

With Return Path from Validity, we help ensure your delivered messages are actually delivered to the inbox, not the spam folder, increasing customer engagement and email program ROI.

Products

BriteVerify

BriteVerify email verification ensures that an email address actually exists in real-time

DemandTools

The #1 global data quality tool used by thousands of Salesforce admins

GridBuddy Cloud

The most productive user experience in the Salesforce ecosystem

Return Path

World-class deliverability applications to optimize email marketing programs

Trust Assessments

A revolutionary new solution for assessing Salesforce data quality

250ok

Email deliverability, design, validation, DMARC, and analytics, all in one.

Solutions

Validity for Email

Increase inbox placement and maximize subscriber reach with clean and actionable data

Validity for Data Management

Simplify data management with solutions that improve data quality and increase CRM adoption

Validity for Sales Productivity

Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real-time