The Marketer’s Guide to Subscriber Complaints


A good sending reputation is crucial to reaching the inbox and your customers, but subscriber complaints can prove to be the most challenging reputation measure. Read the “Marketer’s Guide to Subscriber Complaints” and learn how to maintain and optimize complaints from your email subscribers.

Read the eBook to discover:

  • How do I know if a subscriber is complaining about my emails?
  • How do I understand why subscribers are complaining about my marketing emails?
  • How do I manage subscriber spam complaints that are coming through my feedback loop?
  • How do I use feedback loop data to optimize my email program?
  • How do I sign up for feedback loops?
  • What other resources are available on subscriber complaints?