Confidence in Salesforce Data Drives Business Decisions

From sales and marketing, to finance and customer service, each department relies on your company’s data to make business decisions that impact the bottom line. Data that is duplicated, non-standardized, inaccurate, or incomplete works against sales teams, erodes trust in your CRM, and leaves opportunities on the table.

 Can You Trust the Data In Your CRM?

With the right CRM software tools and data quality processes in place, you can achieve and maintain high-quality data in Salesforce. In this white paper from the CRM data quality experts at Validity, we explore:

  • The challenges of managing CRM data quality and simpler ways to overcome them
  • The competitive advantages data quality provides so you can make a business case for the tools you need
  • Ways to go beyond the native CRM tools to deliver optimized data that benefits everyone in the organization

 

Confidence in Data Quality is Key to a Successful Organization

Confidence In Data Quality Is Key to a Successful Organization

From sales and marketing, to finance and customer service, each department relies on your company’s data to make business decisions that impact the bottom line. Can they trust the data in your CRM?

How Do You Manage the Data In Your CRM?

Poor Salesforce data quality works against sales teams, erodes trust in your CRM, and leaves opportunities on the table. But with the right tools and strategies outlined in this white paper, you can put a strong data quality process in place to deliver the cleanest CRM data possible and help your company outshine the competition.

 

 

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