250ok from Validity

Generate more revenue and increase the lifetime value of your database.

Important Update from 250ok

250ok was acquired by Validity in March 2020, but the platform is no longer available for sale. Instead, 250ok has joined Return Path and BriteVerify as part of Validity, bringing together decades of email marketing leadership. We’ve combined our expertise and learnings from thousands of customers to create Everest – a more powerful email success platform.

Everest builds upon the cutting-edge technology and functionality of the 250ok platform, offering broader data coverage from expanded partnerships, access to exclusive features never seen in the 250ok platform, and advanced capabilities to help you succeed in the ever-changing email marketing landscape.

See how Everest provides crucial insights and deliverability guidance to help you get more messages to more people, stand out in a crowded inbox, and execute better campaigns faster.

See why marketers choose Everest to boost email performance and improve the efficiency of their program.

“Every new or established brand should be using Everest. It doesn’t matter what you’re trying to say in your emails—if they’re not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.”

Mark Anderson, Senior Salesforce Automation Manager
GoCompare

Become the hero of your marketing team.

Set up time with one of our guides today to see how Everest will help you get more opens, clicks, and conversions from your email marketing program.

Products

BriteVerify

BriteVerify email verification ensures that an email address actually exists in real-time

DemandTools

The #1 global data quality tool used by thousands of Salesforce admins

Everest

Insights and deliverability guidance from the only all-in-one email marketing solution

GridBuddy Cloud

Transform how you interact with your data through the versatility of grids.

Return Path

World-class deliverability applications to optimize email marketing programs

Trust Assessments

A revolutionary new solution for assessing Salesforce data quality

Solutions

Validity for Email

Increase inbox placement and maximize subscriber reach with clean and actionable data

Validity for Data Management

Simplify data management with solutions that improve data quality and increase CRM adoption

Validity for Sales Productivity

Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real-time