Email Verification & Marketing

Customer Data Quality: The Good, the Bad, and the Ugly

Data is the lifeblood of a company and a key driver in guiding business strategies and growth. But if data is invalid, incomplete, or otherwise inaccurate, things can get ugly quickly. In this article, we explore the good, the bad, and the ugly of one of...

Email Marketing Metrics You Should Be Monitoring

Email marketing metrics don’t just help you confirm when things are going right. They also flag you when things aren’t going as planned so you can resolve issues quickly. This article covers several email marketing metrics you should be monitoring to...

The Business Cost of Poor Data Quality

Whether you’ve heard it on the news, in the boardroom, or perhaps from a disappointed boss when campaign ROI didn’t meet projections, you know the business cost of poor data quality can be high in more ways than one. When data quality is poor, marketers...

Products

BriteVerify

BriteVerify email verification ensures that an email address actually exists in real-time

DemandTools

The #1 global data quality tool used by thousands of satisfied Salesforce administrators

DupeBlocker

The only real-time integrated duplication blocker used by Salesforce administrators

GridBuddy

The most productive user experience in the Salesforce ecosystem

 

PeopleImport

Leading the industry in preventing duplicate records when importing massive lists or trade show contacts

Return Path

World-class deliverability and unique applications to optimize email marketing programs

Trust Assessments

A revolutionary new solution for assessing Salesforce data quality

Solutions

Validity for Email

Increase inbox placement and maximize subscriber reach with clean and actionable data

Validity for Data Management

Simplify data management with solutions that improve data quality and increase CRM adoption

Validity for Sales Productivity

Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real-time