CRM Data Administration

More Time, More Money, and More GridBuddy for Everyone

With the holiday season right around the corner, many of us are already starting to think about what kind of gifts we’re going to give this year. When it comes to what to give the business, we can help you avoid the impending anxiety that accompanies...

CRM Data Doesn’t Have to Be a Joke

It’s a familiar scene. You’re in yet another meeting (that could have been an email) talking about how to best leverage the prospect list from your CRM. Someone asks, "Can we pull a list?" and the (almost always hesitant) response is, "Yes, but I have no...

The Evolution of Data Quality Management

The good news about evaluating a data quality solution today compared to 15 years ago is that it was a much easier task back then. You read that correctly. It is far more complicated today to identify the best fit solution for Salesforce data management...

How to Automate Data Quality with JobBuilder

In the world of data management, automation is the natural progression and an important part of mastering your data for two reasons:   It helps ensure consistently high data quality. It gives data admins much needed time back in their day. For many,...

Managing Duplicate Data in Microsoft Dynamics 365

By integrating the sophisticated deduplication functionality of DemandTools with the Dynamics CRM, Validity made detecting, merging, and otherwise managing duplicate data in Microsoft Dynamics 365 easier. The result is not only more efficiency for sales,...



BriteVerify email verification ensures that an email address actually exists in real-time


The #1 global data quality tool used by thousands of satisfied Salesforce administrators


The most productive user experience in the Salesforce ecosystem

Return Path

World-class deliverability and unique applications to optimize email marketing programs

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A revolutionary new solution for assessing Salesforce data quality


Validity for Email

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Validity for Data Management

Simplify data management with solutions that improve data quality and increase CRM adoption

Validity for Sales Productivity

Give your sales team back hours per day with tools designed to increase productivity and mitigate pipeline risks in real-time