By Richard Gibson
Channel Relationship Manager, UK
The DMA (UK) is in the midst of conducting its largest piece of research in the email sector this year. If you are a marketer in the UK I highly encourage you to spend just 6 minutes to fill out the survey. Taking part in research like this is a great way to give back to the email marketing community by sharing your valuable insights (anonymously, of course). Plus, you get a free copy of the report when it’s published by the DMA (UK).
Personally, I’m very curious to see if deliverability remains the top concern, as it was last year, for both B2B and B2C marketers.