As the summer draws to a close, as one of Return Path’s email specialists I am preparing for a busy few months ahead. I am an Email Strategist with a passion for personalization, one-to-one marketing, and deliverability. Through exhibiting and speaking, I will be spending September and October sharing my expertise on email deliverability with industry peers, top brands and, most importantly, our customers.
Here’s an overview of what I have planned in the UK for the rest of 2018:
The Return Path Academy, London, 26th September
This is an exclusive invitation-only customer event at which I will be presenting on a range of topics including:
The Festival of Marketing, London, 10th-11th October
The Festival of Marketing is a unique experience where ambitious marketers can discover, learn, celebrate and shape the future together. Alongside Priyanka Roy, I will be presenting Jam Sessions on ‘GDPR learnings for email marketers: the good, the bad, and the ugly’. These will entail deep dives into email programmes from leading UK and European brands that will provide unexpected discoveries and actionable conclusions.
At the show, you’ll also be able to catch Guy Hanson, Senior Director of the International Professional Service team, present on ‘GDPR and email marketing: why it was a force for good’ which takes place on Wednesday 10th October at 10.15am on the Personalisation Stage.
For more information and to book sessions follow the link here.
Emarsys Revolution, London, 15th-17th October
Emarsys Revolution is a global technology event that connects marketers, leading business decision-makers and cutting-edge technology experts in one venue; what follows are insightful keynotes, marketing vision, and networking.
At the event, Priyanka and I will be presenting on the topic of ‘Customer-centricity in email marketing – the gift that keeps on giving’. This will include exploring how and why the customer experience is key in boosting email performance and the bottom line, and how fostering and maintaining strong relationships with your recipient database can lead to unexpected benefits for your email campaigns.
With these great upcoming opportunities to educate, inspire and network, it’s an exciting time for Return Path in the UK. I look forward to hopefully seeing you at one–or more–of these events!