Doug Henderson

In his role as Email Strategy and Deliverability Manager for Royall & Company, Doug oversees over a billion student interactions per year. His particular areas of expertise include domain reputation and remediation, as well as tying email performance to enrollment funnel ROI. Since 2004, Doug has held multiple roles at Royall & Company, including seven years leading the Strategic Analysis team, during which time Royall’s market influence more than doubled. Prior to Royall & Company, Doug spent several years in strategy, compliance, and client service for non-profits, marketing agencies, and blue chip corporations. Doug holds a BS in Business Administration from Virginia Commonwealth University and is a graduate of the Interactive Marketing Institute, earning top honors.



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